Sunday, November 18, 2012

Project Silverline

Project Silverline is an initiative by Singtel that invites its consumers to do something for the better good of someone else.

No, you won't get a trade-in discount, neither will you get anything in return.

But isn't that what charity is supposed to be about anyway? Giving, without expecting anything in return.

Behind-the-scenes shot of interview with Jeremy Heng, the man behind Project Silverline.

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